Product Management is Risk Management

It sounds strange, but only at first glance

Product management is a broad and varied discipline. Among the less obvious aspects of that discipline is the fact that product management is, at its heart, risk management.

  • Usability risk: Do our users understand how to use the product?
  • Feasibility risk: Can we build the product (from a technical perspective)?
  • Viability risk: Is this product viable from a business perspective (i.e., can we make money from it)?

Experienced product leader, previously at 8fit, Yammer, BCG. Currently working on something new.